Remember the moment in “Sex and the City” when Carrie Bradshaw clutches her Fendi Baguette and declares, “It’s not a bag, it’s a baguette?” 

This iconic moment had an important subtext: accessories aren’t just frivolous wardrobe pieces, they're real investments that deserve respect. That’s right—investment purses are real, and yes, they are worth it. 

chanel investment purse

Take the Hermes Birkin, for example. This bag has become one of the most coveted and valuable investments in fashion. Over the last 35 years, the value of a Hermes Birkin has increased by 500%.

Or, look at the Chanel 2.55 handbag. After being featured in Breakfast as Tiffany’s, the original bag sold for $220 in 1955. Today? The bag now retails for $10,800. Talk about a wise investment! 

Thinking of adding some investment purses of your own to your portfolio (or rather, your closet?) Here’s everything you need to know about how to make wise—and stylish—luxury purse investment decisions. 

What Are Investment Purses?

Unlike regular handbags, investment purses are luxury bags that increase their value over time. These bags are iconic, high-quality pieces from prestigious brands that are known for their craftsmanship, exclusivity, and timeless design. 

Investment purses are typically made from premium materials and are often limited in production. They feature iconic elements—like unique hardware or signature logos. These bags are instantly recognizable and are coveted pieces for a collection.

Similar to fine art or real estate, the right purse can appreciate in value, which makes these luxury bags a smart addition to any savvy fashionista’s portfolio. 

louis vuitton investment handbag azur

Why Invest in Luxury Handbags?

Investing in luxury handbags can be surprisingly profitable. High-demand pieces, like the Hermès Birkin or the Louis Vuitton Speedy, appreciate over time (assuming they’re undamaged). 

These bags are akin to holding stocks in a high-performing company—their value increases as they become more rare and coveted. 

Some handbags have even outperformed traditional investments like gold and real estate in terms of annual return rates.

While the stock market can be volatile and real estate requires significant capital, handbags from top brands can be a more accessible entry point into investing. The best part? They aren't subject to market fluctuations in the same way typical investment assets are.

But we’re talking about more than just the financial benefits of owning a luxury handbag. Carrying an iconic Chanel bag or a Dior Bag isn’t just about fashion—it’s about owning a piece of history. Some might even call it fine art. 

Investing in a luxury handbag is also an investment in yourself—and we both know you’re worth it!

3 Best Investment Handbags in 2024

If you’re ready to jump into the world of luxury handbag investing, here are the brands we recommend for their enduring value and ability to retain and appreciate over time. 

#1 - Hermes Birkin - The Best Investment Handbag 

hermes birkin investment handbag

The Hermès Birkin is the holy grail of investment purses. 

Named after actress Jane Birkin, this bag is a symbol of exclusivity and luxury. Each Birkin is handmade by a single craftsman using the finest leathers and hardware. 

But what makes this brand of purses so exclusive is just how difficult it really is to get your hands on one. 

You can’t just walk into the store or visit the website and purchase a brand new Birkin. Instead, you must first develop a relationship with a sales associate who is available and willing to assist you—ideally after being introduced by a friend or family member. 

Then, you wait for your invitation to make a purchase. 

Prices for a new Birkin start in the tens of thousands, and rare models can fetch hundreds of thousands at auction. The best way for most people to get their hands on a Birkin is by purchasing a pre-loved bag instead. 

Shop Hermès here! 

#2 - Chanel Classic Flap - The Most Iconic Investment Handbag

chanel flap investment purse

The Chanel Classic Flap bag is perhaps the most recognizable of all in the fashion world. 

Designed by Coco Chanel in 1955, it’s instantly recognizable by its quilted leather, interlocking CC logo, and chain strap. This bag is the definition of timeless elegance and sophistication. 

Chanel bags are known for their excellent craftsmanship and use of high-quality materials. Over the years, the Classic Flap has seen numerous price increases, and vintage models are highly sought after by collectors. 

It’s a solid investment that proves you are an investment-savvy shopper.

Shop Chanel bags here! 

#3 - Louis Vuitton Speedy - The Most Reasonable Investment Handbag 

louis vuitton speedy investment handbag

The Louis Vuitton Speedy is a classic that has been adored by fashion lovers for decades.

Introduced in the 1930s, it was one of the first handbags designed for everyday use. Its iconic monogram canvas is both durable and stylish, making it a versatile staple in any wardrobe. 

The Speedy is practical and sophisticated and comes in multiple sizes. And here’s the inside scoop—this bag isn’t just a pretty face. The Speedy has a history of appreciating in value,a nd vintage models can fetch significantly higher prices than their original retail value. 

Owning a Speedy is like holding a piece of fashion history that grows more valuable over time. 

Shop Louis Vuitton bags here! 

What Factors Affect the Value of Investment Purses?

Choosing the right investment handbag requires you to keep tabs on a few key pieces of information.

Brand prestige and history

There is a difference between designer and luxury bags. Brands like Hermès, Chanel, and Louis Vuitton have established a legacy of luxury and exclusivity that drives demand. 

Condition and rarity

Pristine, well-maintained bags fetch higher prices. Limited edition releases or discontinued vintage models often become rarities. Collectors and fashion enthusiasts are willing to pay a premium for these unique pieces.

Market trends and demand 

Market trends and consumer demand can cause fluctuations in a purse’s value. Fashion trends, celebrity endorsements, and media exposure can spike interest in specific models, driving up prices. 

investment handbags chanel

How to Authenticate Investment Purses

Researching and verifying an asset before investing is common sense. You wouldn’t skip the house inspection when buying a new property, right? 

When purchasing pre-owned handbags look for telltale signs like high-quality materials, precise stitching, and accurate logos. Familiarize yourself with the specific characteristics of the brand and model you are interested in. 

Using technology like Entrupy can also help authenticate bags through advanced image recognition. Entrupy certified businesses, like SoHo Luxury Exchange, are also excellent resources where you can authenticate and purchase your next luxury handbag. 

Learn how to authenticate your Chanel handbag. 

Learn how to authenticate your Louis Vuitton handbag. 

Investment Purses—Frequently Asked Questions

Which bags are best to invest in?

The Hermès Birkin, Chanel Classic Flap, and Louis Vuitton Speedy are top choices for investment due to their iconic status and appreciation in value over time.

Can purses be an investment?

Yes, luxury handbags can be a solid investment as they often appreciate in value and offer a tangible asset that you can enjoy.

What are the most popular purses right now?

Currently, the most popular purses include the Hermès Kelly, Chanel Boy Bag, and Dior Saddle Bag, all of which are highly sought after by fashion enthusiasts.

Ready to Invest in a Luxury Handbag?

Are you ready to make a savvy move that combines fashion and finance? A luxury handbag is an investment in yourself and your future. It’s time to move beyond fast fashion and invest in a timeless piece of history that will give you a return on investment.

Shop luxury handbags with SoHo Luxury Exchange and rest assured that your investment is verified, safe, and the most important part—fashionable! Go ahead, invest in your fabulous future!